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Well, firstly, most people are so
familiar with these companies already, that the chances of
them clicking the banner are next to nothing.
You can expect at the VERY LEAST to go through 1000 visitors before you get a single click!
Secondly, even if a visitor does click the
banner, the chances that he/she will buy anything are even
less again. And, because Amazon.com and co. only
pay out commissions if the visitor buys immediately,
then the likelihood or you actually earning
anything are just north of none.
Let's face it, these banner ads enable Amazon.com and their like to use webmasters to strengthen their brand name at zero cost.
They'll slow down your pages and will not benefit your business or your visitors in any way.
If you are an affiliate with Amazon, then the only way to effectively make money out of them is by hand-picking a few products that are of direct interest to your visitors.
If your website deals with fast cars, then promote fast car books. If your e-book is all about The Ramones, then promote albums from and books about The Ramones (Gabba Gabba Hey!).
Then, promote those products as if they were your own. Nothing short of a rave review or a full-blown sales pitch will do. And place a "Click Here To Order On Amazon.com" link at the end.
Your visitors know you and your readers trust you. If you tell them that this product is right for them, then they'll buy it.
One final point.
Amazon's affiliate program, despite its widespread fame, is neither the best nor the most lucrative one around.
It may be worth your while to look around
for websites that promote the same products but that have more effective affiliate programs.
Programs that pay out more and that use cookies to record your visitors' click-thrus.
That way, if your visitors buy the product at
a later date, you still get the commission.
Here are a few affiliate program websites and directories you can explore to find products and services that match your website:
ABOUT THE AUTHOR:ClickBank Marketplace
Commission Junction
WhichAffiliate - Affiliate Program Directory
AffiliateMatch - Affiliate Program Directory
Gr1innovations.com - Affiliate Program Directory
Affiliate Seeking - Affiliate Program Directory
NOTE: You're
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your newsletter, in your e-book or in other publications
provided that you include the 'About the author' information (above).
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