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5. Write your own ads
When one of the 'big name' marketers launches a new product, it seems like EVERYONE jumps on the promotional bandwagon within days.
The result is usually countless emails arriving with the same subject line and the exact same write-up inside.
The first time you see it, you accept it for what it is. However, after the twentieth time, you find yourself unsubscribing from many of the ezines because, what you first thought was a genuine personal recommendation turns out to be just another pre-written sales pitch for affiliates. Again, it's a credibility issue.
When promoting a product, don't use the tools offered in the product's affiliate site -- chances are your subscribers have already seen it all. Instead, write up your own ads using your own words.
Again, the best way to go is to test the product yourself and then write up your recommendation or review.
6. Create promo freebies
We're all familiar with the concept of offering freebies to promote our own products, but very few people do it to promote affiliate products.
Some affiliate programs will offer you freebies that you can use to promote the program but, like the ads, if possible it's best to create your own.
7. Test the product AND support
Never run the risk of promoting junk. It takes a long time to build credibility and trust -- but it takes just one bad mistake to destroy it.
ONLY promote products that you have 100% confidence in. Also, it's a good idea to test the product support before you begin promoting to ensure that the people you refer won't be left high and dry as soon as there's a problem.
8. Offer bribes
This is possibly the most effective strategy of all. This belongs to the 'make them an offer they can't refuse' school of thought.
In a nutshell, you tell your visitors/subscribers that if they order via your affiliate link, you'll give them [WHATEVER PRODUCT] for free.
It's important that the product you're offering as a bribe is laser targeted to appeal to those same people that will want the affiliate product you're promoting.
It's also important that the product you're offering is not freely available elsewhere -- your bribe must represent genuine VALUE to the would-be customer.
If you don't have a product of your own that you can offer, then here's an approach you might consider using:
Let's say you're promoting [PRODUCT A] that costs $97 and pays out 50% affiliate commissions. That means that each customer you refer would earn you about $45 - $50 (depending on credit-card processing fees, and so on).
Now, let's say there's another product, [PRODUCT B], on the market that sells for $47 and appeals to exactly the same target market. And lets say that this product also has an affiliate program that pays out 50% commissions.
Now, you write to your list telling them that you'll give them [PRODUCT B] absolutely free if they order [PRODUCT A] through your affiliate link.
So how do you do this?
Firstly, you tell your list that, once they've ordered [PRODUCT A] through your affiliate link, they should forward the receipt for their order to you.
Then, you order [PRODUCT B] through YOUR OWN affiliate link and give it to the customer. That way, you'll earn about $45 commission on [PRODUCT A] which you re-invest in [PRODUCT B]. Then, you earn your commission of $20-$25 on [PRODUCT B].
Obviously, you need to have enough cash in your bank account to cover the costs of buying [PRODUCT B] until your commissions come in. Apart from that, this is a hugely effective way to motivate your list to click on your affiliate links.
One final point, be sure to contact the seller of [PRODUCT B] before doing this to ensure that he/she is okay with the idea and, while you're at it, you might even try to negotiate a special discount to help further increase your profits.
There are lots of other ways you can 'play around' with the 'bribe' concept to increase your commissions.
And there you have -- 8 ways to start earning serious affiliate commissions.
Go back through each of the points again right now and look at which areas of your affiliate strategy you can improve right away. After all, the quicker you get started, the quicker your bank balance will begin to feel the benefits!ABOUT THE AUTHOR:
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